{"id":1826,"date":"2020-02-24T14:25:11","date_gmt":"2020-02-24T14:25:11","guid":{"rendered":"https:\/\/innovazionesistematica.it\/theories\/value-proposition\/"},"modified":"2020-10-01T14:36:01","modified_gmt":"2020-10-01T14:36:01","slug":"value-proposition","status":"publish","type":"page","link":"https:\/\/innovazionesistematica.it\/en\/theories\/value-proposition\/","title":{"rendered":"Value Proposition"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; inner_shadow=&#8221;on&#8221; fullwidth=&#8221;on&#8221; _builder_version=&#8221;3.29.3&#8243; background_enable_color=&#8221;off&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;rgba(255,255,255,0.75)&#8221; background_color_gradient_end=&#8221;rgba(249,213,160,0.8)&#8221; background_color_gradient_direction=&#8221;169deg&#8221; background_color_gradient_start_position=&#8221;61%&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/innovazionesistematica.it\/wp-content\/uploads\/2019\/10\/header_teorie_400px.jpg&#8221; bottom_divider_height=&#8221;4px&#8221; background_last_edited=&#8221;on|phone&#8221; background_color_gradient_start_phone=&#8221;rgba(255,255,255,0.59)&#8221; background_color_gradient_end_phone=&#8221;rgba(249,213,160,0.2)&#8221; background_color_gradient_direction_tablet=&#8221;141deg&#8221; background_color_gradient_direction_phone=&#8221;152deg&#8221; background_color_gradient_start_position_tablet=&#8221;56%&#8221;][et_pb_fullwidth_header title=&#8221;Value Proposition&#8221; content_max_width=&#8221;none&#8221; _builder_version=&#8221;3.29.3&#8243; title_text_color=&#8221;#144372&#8243; title_font_size=&#8221;43px&#8221; content_text_color=&#8221;#144372&#8243; subhead_text_color=&#8221;#144372&#8243; background_color=&#8221;rgba(255, 255, 255, 0)&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;]<span><span><a href=\"https:\/\/innovazionesistematica.it\/en\/\">Home<\/a><\/span><\/span>[\/et_pb_fullwidth_header][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; specialty=&#8221;on&#8221; _builder_version=&#8221;3.29.3&#8243; custom_padding=&#8221;61px||0px||false|false&#8221; border_color_right=&#8221;#d3d3d3&#8243;][et_pb_column type=&#8221;3_4&#8243; specialty_columns=&#8221;3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_row_inner column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;||0px|||&#8221;][et_pb_column_inner type=&#8221;1_2&#8243; saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;3.29.3&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;]<\/p>\n<p class=\"p1\"><span class=\"s1\"><strong>Value engineering or Value Analysis<\/strong> is a <strong>systematic method to improve the &#8220;value&#8221; of goods or products and services<\/strong> by using an examination of delivered functions. Value, as defined, is the ratio between delivered functions and cost. So Value can, therefore, be increased by either improving delivered functions or reducing associated costs.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column_inner][et_pb_column_inner type=&#8221;1_2&#8243; saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/innovazionesistematica.it\/wp-content\/uploads\/2019\/10\/grafico_teorie_innovazione_valore.jpg&#8221; show_in_lightbox=&#8221;on&#8221; _builder_version=&#8221;3.29.3&#8243; custom_margin=&#8221;1vw||1vw||true|false&#8221;][\/et_pb_image][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=&#8221;3.29.3&#8243; custom_padding=&#8221;0px||0px|||&#8221;][et_pb_column_inner saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;3.29.3&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;]<\/p>\n<p class=\"p1\"><span class=\"s1\">Value proposition techniques are related to the same theme. <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">Value proposition techniques analyze the value of goods, products, processes or services aiming <strong>to increase the value of the goods through differentiation strategies<\/strong>. <br \/><\/span><span class=\"s1\">In an open market, typically actions provided to increase the value of target goods are recurring and often conditioned by the market inertia, causing an increasing level of competitiveness among market players during the time. Starting from an analytic approach of the value of target good, value proposition techniques aim to overcome individual mental inertia of experts and they support intuitive abilities to recognize possible alternative and uncovered ways to increase the value of target good, achieving new unveiled markets.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;3.29.3&#8243;][\/et_pb_code][\/et_pb_column_inner][\/et_pb_row_inner][et_pb_row_inner _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;||0px|||&#8221;][et_pb_column_inner saved_specialty_column_type=&#8221;3_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_divider disabled_on=&#8221;off|on|on&#8221; _builder_version=&#8221;3.29.3&#8243;][\/et_pb_divider][\/et_pb_column_inner][\/et_pb_row_inner][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_sidebar orientation=&#8221;right&#8221; 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button_text_color__hover=&#8221;#474747&#8243;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span><span><a href=\"https:\/\/innovazionesistematica.it\/en\/\">Home<\/a><\/span><\/span>Value engineering or Value Analysis is a systematic method to improve the &#8220;value&#8221; of goods or products and services by using an examination of delivered functions. Value, as defined, is the ratio between delivered functions and cost. So Value can, therefore, be increased by either improving delivered functions or reducing associated costs.Value proposition techniques are [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1812,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"tags":[77,38,75,41,79,35],"class_list":["post-1826","page","type-page","status-publish","hentry","tag-engineering-of-creativity-en","tag-engineering-of-creativity","tag-seminars-and-training-courses-en","tag-seminars-and-training-courses","tag-strategic-innovation-en","tag-strategic-innovation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Value Proposition - Innovazione sistematica<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/innovazionesistematica.it\/en\/theories\/value-proposition\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Value Proposition - Innovazione sistematica\" \/>\n<meta property=\"og:description\" content=\"Value engineering or Value Analysis is a systematic method to improve the &quot;value&quot; of goods or products and services by using an examination of delivered functions. 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